The UK population has been steadily getting older and this trend is projected to continue in the future. In 2016, there were 11.8 million people aged 65 years and over, representing 18% of the total population.
A marketing audit is an in-depth review of your organisation’s marketing plan to determine how effective it is at supporting your vision, mission and strategy.
When people research online, they often use keywords to search for the information they want. Search results will bring up many options for people to choose from.
This page explains some of the common phrases and acronyms used within adult social care and the marketing profession to help you understand the references and how it applies.
Using video connects the viewer to your social care setting, supporting the decision making process.
Right from the planning application phase, to opening and running the facility, you need to have a well thought-out business plan that also includes your marketing strategy.
Sector specific events are a great way to get up-to-date with developments in the sector, hear from experienced speakers and meet face-to-face with providers.
The line up for the day included a couple of meetings with personnel from the Health and Care administration of the City of Copenhagen municipal.
Embedding values in a company can be a challenge and yet this is essential for providers within the care sector.
Within the busy environment of a social care setting, getting on with the day-to-day tasks of running the service, attending to people’s needs and dealing with unplanned issues can take a considerable amount of time and attention from managers and staff alike.